Serving over 200,000 companies, the CallRail platform helps businesses of all sizes easily turn more leads into better customers. Our platform gives you clear visibility into what marketing campaigns, ads, and keywords are driving your best leads so that you can spend your budget on what works, while unifying all calls, texts, chats, and form submissions in one inbox so you never miss a lead.

Since our founding in 2011, we’ve been committed to making great marketing easy for businesses of all sizes by providing accessible insights via an easy-to-use platform that integrates seamlessly with the other tools our customers rely on day-to-day. We’ve built trust with our customers by developing our platform to address their needs – even down to industry-specific pain points – and delivering robust insights that enable efficient marketing and seamless customer interactions with context.

As we’ve scaled our business, we’ve developed the infrastructure to support our customers as they scale thiers – through important initiatives like our Partner Program, increased security controls, and high-touch account management. Today, we offer two flagship products, Call Tracking and Lead Center, and two valuable add-on products, Form Tracking and Conversation Intelligence, that help thousands of businesses market confidently.

• Call Tracking tracks and helps you analyze all inbound calls so you can optimize your marketing campaigns to generate more quality leads. Using a simple code snippet and pools of phone numbers, Call Tracking tells you which marketing efforts are most effective at driving leads – from PPC ads, social media posts and keywords to offline channels like billboards and direct mail pieces.

• Better marketing means that you and your team have even more opportunities to gain customers. Lead Center lets you easily communicate with your customers via calls, texts, chats, and form submissions, and unifies all conversations in a single inbox so that no lead ever slips through the cracks. When paired with real-time call analytics from our Call Tracking solution, Lead Center ensures your team has the complete context they need to win the business, every time.

• When you layer our Form Tracking solution with Call Tracking and Lead Center, all online and offline interactions you have with a lead are united to give you clear visibility into your customer’s journey. These insights ensure that you’re equipped to spend smarter and efficiently generate more high quality leads for your marketing dollars.

• AI-powered Conversation Intelligence not only lets you automatically transcribe, qualify, classify and assign a dollar value to calls based on your user-defined parameters, but gives you insight into which keywords are driving your highest value leads so that you can optimize your marketing spend accordingly. When Conversation Intelligence and Lead Center work together in real-time, you’re able to monitor live calls or review automated transcriptions so that you can effectively coach your team to close more deals and provide great customer service.

CallRail’s platform delivers customer journey intelligence that empowers you to market with confidence so you can spend less time figuring out how to get customers, and more time serving them. Each of our solutions is engineered to make it easy for you to find your own secret sauce that helps you continuously improve your campaigns and communications from a simple, streamlined interface that’s even accessible from your phone on-the-go. And with an approachable team ready to provide live support with extended hours, you can trust that when you choose CallRail, you’re choosing a technology partner that’s committed to your success.

*CloudBlue Fast-Track product: This product is part of the CloudBlue Fast-Track program. This means that the product is in process to be integrated with CloudBlue Connect.